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About Us

The Data and Marketing Insights research unit combines modern marketing techniques with novel methods from machine learning, data science, and big data analysis, to generate and support marketing research opportunities at the intersection of big data and industry

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News&Events

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Pride: STEM Disciplines Fight Algorithmic Bias

Expert knowledge is needed to build mathematical models of discrimination in artificial intelligence systems in order to detect it, and identify possible solutions. A workshop at the university on June 27. 
DMI - alternative imagine
ZOOM WEBINAR
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DMI Webinar "The Psychology of User-Generated Content"

DMI Webinar "The Psychology of User-Generated Content", Shiri Melumad, The Wharton School of the University of Pennsylvania
Aurélie Lemmens - high def
ZOOM WEBINAR
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DMI Webinar "Unpacking and Coupling: Targeting Instruments to Boost Fundraising Effectiveness"

DMI Webinar "Unpacking and Coupling: Targeting Instruments to Boost Fundraising Effectiveness" Aurélie Lemmens, Rotterdam School of Management, Erasmus University
DMI - alternative imagine
ZOOM MEETING
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DMI Webinar "AI & Social Manipulation"

DMI Webinar "AI & Social Manipulation" - Emilio Ferrara, University of Southern California (USC)

People

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Image of Sungtak Hong

Sungtak Hong

Sungtak Hong is Assistant Professor of Marketing at Bocconi University. His research interest lies in empirical models of behaviours of firms and cons...
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Image of Verena Schoenmueller

Verena Schoenmueller

Verena Schoenmueller is an Assistant Professor in the Marketing Department at Bocconi University. Verena’s research interests include Digital and Soc...
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Image of Sungkyun Moon

Sungkyun Moon

Sungkyun Moon is Assistant Professor of Marketing at Bocconi University. His research interests are mainly to study the issues related to marketing s...
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Image of Adam Eric Greenberg

Adam Eric Greenberg

Adam Eric Greenberg is Assistant Professor of Marketing at Bocconi University. His research interests are in the fields of behavioral economics and ju...
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Marton Varga

Marton Varga

Marton Varga is an Assistant Professor at the Department of Marketing of Bocconi University. His current research focus is modeling online product sea...
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Kai Zhu

Kai Zhu

Kai Zhu is an Assistant Professor in the Marketing Department at Bocconi University. His research broadly seeks to understand how digital technol...
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Image of Anatoli Colicev

Anatoli Colicev

Anatoli Colicev is Assistant Professor at the Department of Marketing of Bocconi University. His research interests include digital marketing, marketi...
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Debora Nozza

Debora Nozza

Debora Nozza is an Assistant Professor in Computing Sciences at Bocconi University. She was awarded a €1.5m ERC Starting Grant project 2023 for resear...
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Qiaoni Shi

Qiaoni Shi

Qiaoni Shi is an Assistant Professor in the Marketing Department at Bocconi University. Her research seeks to understand the transformative impact of ...
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Dirk Hovy

Dirk Hovy is the scientific director of DMI and a Full Professor in the Computing Science Department. His research focuses on natural language process...
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Gaia Rubera

Gaia Rubera is Full Professor of Marketing at Bocconi University. Her research interest focus on innovation, social media marketing, marketing-finance...
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Zachary Estes

Zachary Estes is Associate Professor at the Department of Marketing of Bocconi University. His research interests are in the area of consumer cog...
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Andrea Ordanini

Andrea Ordanini is BNP Paribas Professor of Marketing and Service Analytics, at Bocconi University, Milan, Italy. He has been a visiting researcher at...
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Anwesha De

Anwesha De

Anwesha De is an Assistant Professor in the Marketing Department at Bocconi University. She studies how the alignment of a brand’s marketing communica...
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Image of Armando Cirrincione

Armando Cirrincione

Armando Cirrincione is Lecturer at the Department of Marketing of Bocconi University, where he took his PhD on 2003. He is senior professor at SDA Boc...